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University Program Board

Director of Marketing & Communication

The Director of Marketing and Communication is primarily responsible for overseeing the creation and direction of all UPB marketing materials.

  • Develop the UPB brand and overall message to be shared
  • Review marketing plans for each UPB program.
  • Oversee distribution of general marketing materials for UPB
  • Order all promotional items, including but not limited to, street teaming items and various forms of signage
  • Maintain positive and strategic relationships with all media outlets
    • Establish and maintain working relationships with campus and local media outlets
  • Manage the UPB website and develop all social media posts related to events and the general branding of the organization
  • Address all matters associated with public relations
  • Work alongside Student Activities Student Graphic Designer
  • Create and distribute press releases related to UPB
  • Communicate with the Leadership Team outside of regularly scheduled meetings
  • Attend mandatory meetings and events designated by the Leadership Team
  • Support event coordinators through attendance at meetings and programs
  • Coordinate the transition process of the successor to the Director of Marketing & Communication position
  • Manage and organize all position-specific Teams folders and files
  • Sign and follow the UPB confidentiality agreement
  • Complete other duties as assigned